Meet the iPhone 17 Series
It’s that time of year again — the new iPhone series has been revealed and is already taking the world by storm. From updates to the standard models you know and love to the brand-new standout, here’s everything you need to know about the iPhone 17 series.
The Classics & Something New
The iPhone 17 lineup features the familiar models — the iPhone, iPhone Pro, and iPhone Pro Max — each upgraded for this generation. But the iPhone Plus has been replaced by the true star of the show: the razor-thin iPhone Air.
Calling All Content Creators
It’s clear that when Apple designed the iPhone 17 series, content creators were top of mind. Every model now boasts a 48MP rear camera, an 18MP front camera, and a new Dual Capture feature that lets you film with both at once. Enhanced sensors make it effortless to capture across portrait and landscape, so posting the same video to TikTok and Instagram has never been easier.
Lighter Than Air
No offense to the other models, but the spotlight is on the iPhone Air. This impossibly thin addition to the iPhone lineup packs the power of a Pro into Apple’s slimmest design ever — less than a quarter of an inch thick and nearly half an ounce lighter than the iPhone 17.
Of course, thinness comes with trade-offs. The iPhone Air drops two of the rear cameras, relying on a single 48MP lens. Battery capacity and advanced cooling were also reduced, limiting long gaming or video sessions. Similar compromises were made by Samsung with its thinnest models. Still, if you’re not gaming or shooting cinema-grade footage, you likely won’t miss much.
Under the Hood
All iPhone 17 models are powered by Apple’s new A19 chipset. The base model runs the 5-core CPU A19, while the Air, Pro, and Pro Max are equipped with the 6-core GPU A19 Pro. The difference? The A19 Pro delivers smoother high-quality video processing and a larger last-level cache for enhanced overall performance.
Pricing Breakdown
Despite inflation and tariffs, Apple has held the line on pricing. The iPhone 17 starts at $799, while the Pro Max begins at $1,199. The new iPhone Air, taking the place of the Plus, debuts at $999 for the 256GB model. And if you spotted the $1,999 price tag, don’t worry — that’s only for the Pro Max with a massive 2TB of storage, Apple’s most expensive iPhone yet.
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